We build high-performance sales teams.

Not as a concept. As a repeatable system — built from analytics, precision hiring, structured onboarding, and go-to-market clarity. We’ve done it. We install it.

Tobias Welzel

Co-Founder & Managing Partner

Most scaling companies don't have a
sales problem.

They have a sales team-building problem. The reps are wrong. The onboarding doesn’t exist. The playbook is in someone’s head. And by the time it shows up in the numbers, the damage is done.

We’ve seen this pattern across two decades and some of the most competitive sales environments in Europe and the US. It’s fixable — if you address the right layer.

Four pillars.
One outcome.

Everything we do sits on four interconnected levers. We don’t pick one and leave the others broken. That’s what separates a consulting engagement from a real build — and it’s why the results hold after we leave.

01 / Analytics

See What's Actually Broken

Before fixing anything, you need to know exactly what’s wrong. We build the diagnostic layer that most sales organizations don’t have — pipeline visibility, conversion benchmarks, rep-level performance data, and market signal.

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02 / Hiring

The Right Rep. Not Just Available.

Hiring the wrong rep is the most expensive mistake in sales. We’ve built hiring systems across hundreds of roles — defining the profile, running structured selection processes, and distinguishing performers from candidates who interview well.

Proprietary playbooksArrow Icon
03 / Onboarding

Ramp Fast. Ramp Right.

A great hire still fails without structure. We’ve built and refined high-intensity onboarding and upskilling programs that compress time-to-productivity dramatically — designed around our playbooks, not generic training content.

Proven frameworksArrow Icon
04 / GTM Strategy

Sell the Right Way, to the Right People.

The motion that got you here won’t get you there. We design and install go-to-market strategies that match the market, the team, and the growth stage — with particular depth in cross-border US↔DACH expansion.

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Three ways to work
with
Dupont.

Depending on where you are and what you need, we deploy our system at different levels of depth and commitment. Each engagement is structured, time-bound, and built around measurable outcomes — not billable hours. 

Revenue Leadership

Revenue Operating Partner

Our flagship engagement. A senior revenue leader — with two decades of real-world team-building experience — embedded in your business. Not advising from the outside. Building from the inside. 

Sales Recruiting

Revenue Hiring System

We don’t source CVs. We run a structured hiring system designed to identify the right sales profile for your specific market, motion, and stage — and onboard them fast with our playbooks. 

Outsourced SDR

Managed Outbound

Building pipeline shouldn’t be guesswork. Our managed outbound service puts proven SDR execution behind your ICP — fully structured, reported, and optimized. Powered by Koldify.

 

Built inside
world-class

sales organizations.

The Dupont system wasn’t designed in a workshop. It was built and refined across nearly two decades of senior sales leadership — at some of the most competitive and high-growth companies in the European and US recruitment and media space. We’ve done what we’re now helping you do.

Years of senior revenue leadership across DACH and US markets
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Category-leading organizations where the system was built and proven
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Markets — Germany, Austria, Switzerland, UK and US — where we operate with deep native expertise
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What clients say
after the work.

All engagements are confidential. These are the words of the people we worked with — unedited.

 

“We’d been trying to fill our enterprise sales team for months with no real traction. Dupont didn’t just send us CVs — they understood exactly what profile we needed for the segment, ran a tight process, and delivered seven hires we’re genuinely proud of. Team Lead included. The onboarding support that came with it made the difference between people landing and people actually performing. We’ve not worked with a recruiting partner like this before.”

CEO

B2B SaaS · DACH

“Our partner sales motion was broken and we knew it, but we couldn’t see where exactly. Dupont came in, dissected the entire approach — pricing, pitch, go-to-market — and gave us a clear picture of what wasn’t working and why. What impressed me most was that they didn’t just hand us a slide deck. They rebuilt the structure with us, challenged assumptions our team had held for years, and stayed until we had something we could actually execute. Quarter on quarter, the results speak for themselves.”

Founder & CEO

B2B Technology · Germany

“Six months ago we had a pipeline problem. Too thin, too slow, too inconsistent. Dupont hired eight Account Executives, ran the full onboarding, installed the structure, and implemented our complete sales playbooks from scratch. What I didn’t expect was the shift in mindset — the way the team started thinking about pipeline, about the customer, about closing. That cultural reset was as valuable as the hires themselves. By month six, we had more qualified pipeline than we’d seen in two years, conversion was up, and the team was actually closing. I was skeptical that an outside partner could move this fast without compromising quality. I was wrong.”

CSO

B2B Midmarket Platform · DACH

“Our product had something real — we just couldn’t get it to land commercially. The sales team was working hard but results weren’t following. Dupont analysed what was actually happening in calls, in the funnel, in how we were positioning — and helped us rebuild from there. One quarter later, pipeline had nearly doubled and our closing rate moved in a way that hadn’t happened in 18 months. Sometimes you need someone outside who tells you the truth.”

Co-Founder

B2B Software · Germany

“Hiring your first sales reps in a new market is one of the highest-stakes decisions you make — especially when you’re entering the US from Europe and don’t have a network there yet. Dupont handled the full search, screened aggressively, and gave us four hires who actually understood both the product and the US customer. Within six months, revenue was growing and the team had proven itself. Having a partner who understood both sides of the Atlantic made this possible.”

Head of Talent Attraction

B2B · Germany → US Expansion

“We had a good product but no outbound motion. Building an SDR team internally felt too slow and too risky at our stage. Dupont set up the full outbound operation — ICP, sequences, targeting, reporting — and within eight weeks we had consistent meetings in the calendar. The quality of the leads was what surprised us most. These weren’t spray-and-pray connections. They were conversations with the right people.”

CEO

B2B SaaS · Series A · Germany

“We’d built a strong SMB business in the US and assumed DACH would follow a similar playbook. It didn’t. Buyers were different, the sales cycle was longer, and our messaging didn’t land. Dupont helped us reframe the entire GTM approach for the German market, hired our first two DACH-native AEs, and built the onboarding around our product and the local buyer reality. Within two quarters we had closed our first five enterprise deals. We would have wasted at least a year without them.”

VP Sales

SMB SaaS · US → DACH Expansion

“We knew something was broken in our revenue engine but couldn’t isolate where. Dupont ran a full diagnostic — pipeline health, rep performance, conversion data, forecasting assumptions — and came back with a picture that was uncomfortable but completely accurate. The clarity alone was worth it. Once we knew what we were actually dealing with, the fixes became obvious. Three months later our forecast accuracy had improved significantly and the team had a structure they could actually work within.”

CRO

B2B Enterprise · Austria

Market Expertise

Five markets.
One system.

Our leadership has built sales teams across Germany, Austria, Switzerland, the UK, and the US — not as theory, but as operators. We understand the buyer culture, the talent market, and the commercial dynamics in each.

For companies expanding across borders — particularly between Europe and the US — that depth is the difference between a market entry that works and one that costs you 18 months to recover from.

🇩🇪
Germany

Native expertise. German-language execution.

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Austria

Local market knowledge. DACH operations.

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Switzerland

Enterprise & scale-up. Multilingual coverage.

🇬🇧
United Kingdom

English-market expansion. European bridge.

🇺🇸
United States

Jacksonville, FL HQ. Full US operations.

“US playbooks don’t fail in DACH because of language. They fail because the buying culture, the sales cycle, and the trust dynamic are fundamentally different — and nobody told the team.”

Ready to Build

Let's talk about
your sales team.

Whether you’re diagnosing underperformance, planning a market expansion, or building a team from scratch — we’d like to understand what you’re working on. 

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